Teach people how to
build the future,
not just imagine it.

Your participants already care deeply about the future they're trying to create.

What they often lack is not passion or intelligence.

It's a shared, practical way to move from early ideas to focused action.

Design Dreaming is an innovation method
that helps people:

Move from fuzzy, half-formed ideas to clear strategic direction

Build confidence in their own judgment and decision-making

Practice taking action without waiting for perfect certainty

Learn how to create the future, not just react to problems

It's not about solving isolated problems faster.

It's about helping people see new possibilities
and build toward them with intention.

15

Years Supporting
Innovators

2,500+

Innovators
Supported

What Is Design Dreaming?

Design Dreaming is a teachable, repeatable innovation method that helps people bring ideas to life strategically.

Developed and refined over 15 years at 4.0

Design Dreaming has supported more than 2,500 innovators

across vastly different contexts but facing the same challenge:

"How do I move forward when the future is unclear, but the work still matters?"

Design Dreaming answers that by giving people essential mindsets and habits for innovation so they can act thoughtfully even when outcomes can't be predicted.

What Makes Design Dreaming Different

Most innovation frameworks are built for:

×

Consultants

Solving client problems

×

Business Schools

Optimizing plans and pitches

×

Organizations

Chasing predefined outcomes

Design Dreaming was built for people with lived experience, navigating real constraints, complex systems, and uncertain futures.

Design Dreaming:

Meets people exactly where they are

Starts with what participants already have, not what they're missing

Builds strategic clarity without forcing premature answers

Shows people they are capable of more than they imagined

It's not about planning harder or pitching faster.

It's about learning how to decide what to do next
when the path isn't obvious.

Beyond Problem-Solving

In complex fields like education, social change, and community innovation, progress doesn't come from endlessly diagnosing problems.

Design Dreaming shifts the focus from:

Old Question

"What's broken?"

New Question

"What could exist, and how might we begin building it?"

Participants are invited to imagine new possibilities and take responsibility for testing them in the real world, learning through action, reflection, and iteration.

This is innovation as a practice,
not a performance.

The Six Habits

Six practices that transform dreamers into builders

Phase One

Define Your Dream

01

Experience

Reflect on your own Experience

Pull your dream from fantasy into lived reality

02

Guide

Create Guidelines for what matters most

Distill the essence of your dream into real criteria

03

Dream

Dream boldly, imagining new possibilities

Stretch your thinking to see all the paths forward

Phase Two

Take Focused Action

04

Collide

Find where your passion & strengths collide

Evolve your idea with an assets-based approach

05

Hunch

Have a Hunch worth exploring

Name your underlying thinking and put it to the test

06

Decide

Decide to do something you can learn from

Take the first real step to convert momentum into traction

These habits aren't a one-time workshop.
They're a mindset for life.

What Participants Walk Away With

Across formats and audiences, participants consistently leave with:

Clarity

A defined idea grounded in what they care about and can influence

Focus

One strategic direction instead of scattered possibilities

A Testable Hunch

A belief they can explore through real-world action

Momentum

Clear next steps for the days and weeks ahead

Just as important, they leave believing:

"I can actually do
something with this."

Where Design Dreaming Fits

Organizations bring Design Dreaming into:

Innovation Programs & Fellowships

Educator Professional Learning

Leadership Development Experiences

Conferences & Convenings

Semester-Long Courses & Capstones

The method adapts to different timeframes and audiences while preserving its core integrity.

Flexible Engagement Models

Design Dreaming can be delivered as:

Bringing our proven Essentials and Tiny programming to your community

Speaking arrangements with participatory workshops

A one-day event or weekend sprint

Curriculum integrated into your multi-month cohort or fellowship

A train-the-trainer experience for staff or faculty

We work with you to design an experience that fits your goals without watering down the method.

What Participating Organizations Say

Feedback from programs, fellowships, and learning experiences

"Innovators need a really intentional way of thinking and practice reps to apply it. This is both parts—a framework for thinking and an opportunity to build the reps."

Program Leader

"It really pushed me to think: what am I prioritizing based on? There are a lot of ways to slice a pie. This helped me decide—to what end?"

Participant

"You packed so much value into a short period of time, and it allowed us to move at a really useful pace."

Facilitator

Bring Design Dreaming
to Your Program

If you're looking for a way to help people move from early ideas to focused strategy and to build confidence in their ability to shape the future, we'd love to explore what Design Dreaming could look like in your context.

Or reach out directly at hello@4pt0.org